I think that there was this crazy diet going around that had something to do with losing weight in your sleep? Am I making that up? Because wouldn’t it be so fantastic to do pesky, annoying stuff in dreamland?

It seems silly… but I do think that subliminal listening programmes might have some value, the ones where they lull you to sleep, and have all these tracks that you can’t hear, but are rewiring your brain. I’ve never tried any, because I’m afraid I’ll get all tangled up in the headphones and choke myself. This would not be a good visualistion to fulfill. But I do think that overriding the conscious mind has value and what better time to try than when you are not conscious?

I guess my issue is that it would be great if things happened over night, but you do have to apply yourself in some way, regardless. Those ‘quit smoking’ tapes are not going to play themselves! And it’s all well and good to take a product like Dermalogica’s Overnight Repair Serum and look forward to enjoying the fruits of its nocturnal labours, but you do actually have to apply it.

Yes, I’m talking to you, Self.

I don’t know where to keep this bottle so that I don’t forget to put it on before I go snoozing. I’ve got it on my bedside table, which seems to make sense, so after I’ve brushed my teeth and put on some night cream — oh. Dammit. Forgot!

The thing is, I can mix this oil with that night cream. But sometimes I wander out of the loo and use the stuff I’ve got on the lower shelf of the bedside table…  is there a subliminal tape I can get so I remember that I’ve got this serum?

Because: it is awesome. Part of Dermalogica’s AGE Smart range, it is targeted to maturing skin, and I have to say, when I wake after I’ve remembered to use it, my skin feels great. It looks so glowy, and feels so moisturised, that I, the least likely to be nominated as Best Morning Person in any year — I feel pretty good about getting up and about.

The secret of its efficacy is all about oils: Argan and rose make up the base; added to this are essential oils and plant extracts — and seaweed! All combine to make this an aromatherapeutic experience, too.

You only need 3 to 5 drops to saturate your face in anti-aging goodness. Good thing, because the only issue I have with this is that it is a bit challenging to shake the stuff out of the bottle. Once out, it smells and feels like a fancy treatment you get in a spa, and the soothing scents are a lovely escort into the land of Nod, where everyone quits smoking and doesn’t gain a stone as a result. Magic!

PLUS: Dermalogica have joined with FITE {Financial Independence Through Entrepreneurship}, so every time you buy a product branded with the FITE logo, Dermalogica will make a donation to an indigenous female entrepreneur. These micro-loans help women all over the world, and you get to choose where, and what kind of business you’d like to support. Go here for more info.

€64.85/£56/$60